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Training PackageTransport for London

Compulsory Basic Training CGI Content for Motorcyclists

Replacing still photographs in TfL's Compulsory Basic Training for motorcyclists with annotated CGI clips focused on the unique hazards of London's road environment.

01

The Challenge

In 2020, Transport for London asked Jellylearn to replace the still photographs used in Compulsory Basic Training (CBT) for motorcyclists with animated CGI content. As the most vulnerable group of road users in the UK, motorcyclists needed richer, more realistic training materials — focused on the major hazards they face every day when riding in London's complex road environment.

02

Our Solution

Jellylearn worked with TfL's marketing team to produce new CGI content for the CBT, targeting the hazards most prevalent for motorcyclists on London's roads. Each clip was overlaid and annotated to enhance the training experience, embed learning and improve understanding of the specific risk scenarios motorcyclists encounter. The content replaced outdated still photographs with dynamic, realistic animated scenarios.

03

Results

New annotated CGI content replaced outdated still photographs in the CBT
Content focused on the most prevalent hazards for London motorcyclists
Annotations and overlays demonstrated best-in-class training methodology
Better-prepared motorcyclists entering London's complex road network
Content used as part of the national CBT curriculum review process

Watch the clip

Project details

Transport for London
Client
Transport for London
Category
Training Package
Tags
Vulnerable Road UsersUrbanTrainingLondon

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